Executive Leadership Team

John Krummell

John Krummell

President, CEO

John Krummell | President, CEO

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ohn Krummell has been with Advance since 1989 and has grown the company from 5 employees to more than 250. John began his career as Senior Consultant at Andersen Consulting, and was later the President of JBI Industries. John is active in the RMI (Rack Manufacturers Institute) Leadership, and serves as chair of Pallet Rack Safety Committee. John serves on the board of the Long Beach Metro YMCA and has held multiple leadership roles in YPO (Young President's Organization) including chapter chair and manufacturing network chair. He holds a BSIE from USC and an MBA from UCLA.

Jeff Howard

Jeff Howard

Vice President, Sales

Jeff Howard | Vice President, Sales

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eff joined the Advance Team in 2016 after spending several years as the Sales Leader at Dana Corporation and then 12 years as the Sales Leader at Interlake Material Handling, the largest US rack manufacturer. Jeff coaches youth sports, has held several leadership roles at Aliso Creek Church and is involved in the Compton Initiative. Jeff holds a B.A. in Economics from Denison University.

Logan Kebeli

Logan Kebeli

Vice President, Engineering

Logan Kebeli | Vice President, Engineering

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r. Kebeli has more than 25 years of experience in engineering design and leadership. He has a strong passion in engineering, and strives for results focused, value-added, and innovative solutions. Prior to joining Advance Storage Products, he was VP of Engineering at AGI, a leading manufacturer of storage, handling, structures, processing, and controls in grain, feed, and food. Logan earned his Ph.D. and MSc. degrees in Structural Engineering from the University of Florida, and a B.Sc. in Agricultural Engineering from Ankara University. He is an active member of RMI, ASCE, AISC, ASABE and has certificates in Lean Manufacturing and Product Development, Six-Sigma, Leadership, and Project Management.

Rich Trombino

Rich Trombino

Chief Financial Officer

Rich Trombino | CFO

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ich was born in New York, raised in San Diego and now has spent the better part of his professional career in Orange County. Earning his bachelor's degree in Accounting and Business Administration from San Diego State University, Rich has 25 years of finance leadership for global operations, including serving as a director on the boards of a Chinese joint venture, an India subsidiary and a Brazilian corporation.

Rich's last role was as CFO for Arlon Graphics, LLC where he helped build a multi-national manufacturing and distribution company into a global leader in the graphic vinyl films industry.

Elena Linnar

Elena Linnar

Human Resources Manager

Elena Linnar | HR Manager

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lena Linnar started with Advance in May, 2021 after 21 years with Cape Environmental Management, a Department of Defense contractor specializing in engineering, construction, and environmental remediation. Elena’s experience includes HR Management & Leadership, Labor Law, Team Building, HRIS/HR Policy & Procedures, End-to-End Recruiting, Benefits, Employee Relations, Workplace Investigations/Conflict Resolution, Compensation and EEO Compliance.

Elena holds a B.A. in Education from California State University, Long Beach and is both PHR and SHRM-CP certified.

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