About Advance Storage Products
Welcome to Advance!
Advance provides large-scale engineered pallet storage systems across all major configurations, including selective, pushback, double deep reach, drive-in, pick tunnels, pick modules, pallet/carton flow, and semi-automated solutions. Rather than a one-size-fits-all approach, Advance evaluates each customer’s throughput requirements, storage density goals, and operational flow to deliver systems engineered for optimal performance.
With a comprehensive product portfolio—including structural, roll form, Fusion (hybrid), and automation-integrated systems—Advance designs the ideal solution for each application.
Structural systems deliver maximum durability and impact resistance for high-demand environments.
Roll form solutions provide flexibility, precision, and efficiency, particularly for high-density and automated applications.
Fusion systems combine the strength of structural with the flexibility and cost-efficiency of roll form, creating a hybrid solution engineered for performance and total cost optimization.
Advance’s ISATellite Pallet Shuttle, built by Cassioli, represents the company’s commitment to automation integration and high-density storage innovation. This semi-automatic solution enables deep lane storage—often exceeding 30 pallet positions—allowing operations to maximize cube utilization while maintaining efficient pallet flow. When combined with Advance’s engineered system approach, ISATellite supports applications where density, throughput, and automation readiness must be carefully balanced.
Across food processing, food distribution, cold storage, beverage, grocery, and other demanding industries, Advance partners with customers to solve complex storage challenges with application-driven solutions—not standard rack layouts.
With more than 60 years of experience and a long history of successful large-scale project installations, Advance brings proven expertise, engineering depth, and execution reliability to every project.
Quality You Trust. On Time, Every Time.
Following established lean operational processes, Advance is always improving, with an emphasis on quality, reliability and on-time delivery. With more than 250 team members and a solid balance sheet, Advance is prepared to handle pallet racking projects of virtually any size.
Backed by over 100,000,000 lbs. of annual steel production capacity, Advance routinely delivers complex projects in excess of $5,000,000—on time and on budget—ensuring customers receive engineered systems designed to meet both immediate demands and long-term growth objectives.
As the country’s leading manufacturer of pushback systems, Advance produces nearly half of all pushback systems sold in the U.S. The LoPro Pushback solution is widely recognized as the industry “gold standard” for ease of installation, operational efficiency, quality, and durability—engineered to align with specific throughput and storage objectives.
Advance’s state-of-the-art manufacturing facilities in Cedartown, Georgia and Salt Lake City, Utah are purpose-built to support the production of engineered storage systems across all product lines. This vertically integrated process ensures precise execution, consistent quality, and on-time delivery for projects across the United States and globally.
Advance Storage Products manufactures engineered to order structural pallet rack systems. Started in 1958 in Southern California and still family-owned today, Advance has become a leading engineered rack system producer, serving customers in the US and abroad. With a long history of innovation, Advance offers turnkey systems from purchase through installation:
Engineering and design excellence
P.E. stamped calculations to current IBC and seismic requirements
Approval and As-Built drawings
Rack protection and safety enhancements
Industry leading warranty
OUR HISTORY
For more than six decades, Advance Storage Products has been a trusted leader in the material handling industry, delivering high-quality storage solutions backed by engineering excellence and a proven commitment to customer success. Since our founding in 1958, we’ve built a reputation for reliability, innovation, and on-time project execution—earning the confidence of partners across North America. Our long history reflects not only our technical expertise but also our dedication to doing things the right way, every time.
Today, Advance continues to set the standard for engineered pallet-storage systems tailored to the unique demands of diverse industries, including food production, food distribution, beverage, grocery, ecommerce, cold storage, and more. From high-density pallet flow to dynamic pick modules and shuttle-based deep-lane systems, our solutions are designed to improve throughput, optimize space, and support long-term operational performance. No matter the application, our team works closely with customers to deliver storage systems that perform flawlessly—and stand the test of time.
Advance: Your Engineered Storage Partner
Advance Storage Products, a recognized leader in the material handling industry, has been awarded the prestigious MVS (Most Valuable Supplier) Award for outstanding achievements in 2025 by the Material Handling Equipment Distributors Association (MHEDA).
This honor marks the fifth consecutive year that Advance Storage Products has earned this distinction.
“We have been working with Advance Storage Products for over 19 years and have been extremely pleased with the quality of their products, top notch engineering and excellent customer service! Advance has become one of our top racking suppliers as they are a company you can rely on consistently.”
—Jeff Woroniecki, President, Tabor Storage Solutions.
